​How Uber Profits Even While Its Drivers Aren’t Earning Money

​How Uber Profits Even While Its Drivers Aren’t Earning Money

While you make money on Uber even if you don’t own a car, Uber also profits even while its drivers aren't earning money. Jay Cassano wrote on Vice about Uber drivers’ “dead miles” and an algorithm as your boss. Uber collects data from drivers even during their unpaid time to feeds into the company’s supply and demand algorithms. That means Uber drivers continue to generate money for Uber even when they are not carrying a fare. “Uber is the closest thing to an employer we’ve ever seen in this industry,” said Bhairavi Desai, founder of the New York Taxi Workers Alliance. “They not only direct every aspect of a driver’s workday, they also profit off the entire day through data collection, not just the sale of a product.” (vice.com)

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